Our Story
Where getting dressed grows kids’ confidence
Garanimals was launched in 1972 with a revolutionary idea: helping kids learn to dress themselves with mix + match outfits could power their confidence. Decades later, we’re still on our mission to give kids a strong start by boosting independence through style.
The Original Mix + Match Brand, est. 1972
Easy to Pair, Fun to Wear!™
Garanimals launched as a line of mix + match separates with a unique system of animal tags designed to help kids and parents easily create outfits, fostering independence and simplifying dressing. Simply match the animal tags for a perfect match!
Over time, we’ve evolved our mix + match concept, but we’ve always stayed true to our heritage of providing versatile styles at incredible value. We’re a trusted partner to growing families. With Garanimals, affordable, adorable, durable kids clothes always go together.
Quality + Safety + Value + Style
We put great things together to give you more
Unbeatable value
We combine great prices with versatile styles, so you can make more cute outfits for less.
Soft, comfy fabrics
Kids and parents love our comfortable styles made with SoftTouch™ fabric and sustainably grown cotton.
Quality that lasts
Made to go together, built to stay together ™. Wear and wash on repeat with durable fabrics and construction for a great cost per wear.
Safe for kids
We’re committed to safety and hold ourselves to the strictest standards for product testing. From fabrics to snaps, Garanimals styles are tested against 1,000 + harmful chemicals. Every item is OEKO-TEX® STANDARD 100 certified.
Every outfit. Every possibility. Right from the start.
